Wednesday, July 25, 2012

Video: The Bright White - 'Long Live Young Love'

By Frank Krolicki

For their first official music video, Chicago quartet The Bright White joined forces with locally-based production company Northwoods Revolution and decided to put visuals to "Long Live Young Love," a track off their recent sophomore release Lose Yourself. Musically, these guys seem to proudly rail against the arty pretentiousness found in much of today's indie music, and their first journey into videoland follows suit; the big, bold power pop sound is paired with straightforward visions of young lovers having fun together intermixed with the band performing the song, all adding up to a really nicely-done video. See for yourself below and catch the band live when they play next on Saturday, August 4th at Beat Kitchen.


  1. For the Bright White's 1st music video, it turned out awesome! Very artsy and bold with a lot of power=)...savetheradiostar

  2. This video rocks just like the band!
    This is a band to keep on your radar.
    You will be hearing about The Bright White for a LONG time.

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